employee engagement consulting customer focused culture

How to Engage Employees to Create a Customer-Focused Culture — and Why it Matters

There’s no denying the research: Delivering a great customer experience (CX) is good for business. According to Forrester Research, a company’s relationship with its customers is the number one factor that determines whether or not it will survive—not its products, its solutions, or pricing. And it pays off: companies who are considered customer experience leaders…