Google “why do mergers fail” and you’ll see communications is a critical factor. So how can you increase the chances that your organization will deliver on its merger goals and expectations? This guide will help you think through the crucial elements of a successful, holistic communications strategy and tactical plan — whether you are the acquirer or the acquired.
Identifying Critical Success Factors for integration planning and communications
Understanding the role of leaders and managers
Thinking through communications before, during and after the deal closes